Saturday, February 4, 2017

Approved but can't access the "MyAds" Tab in AdSense?

We've seen a lot of issues in the AdSense help forum lately with respect to the current approval process. (I say current, because it seems to be constantly changing over this last year.)  While it can be a little confusing, if you received this email (see below), then you should read the email very carefully. Nowhere in it does it say your account has been approved yet to show ads on your blog or website. It basically says you've passed the first stage of the approval process.

Your application has been successfully reviewed. Now you need to create your first ad unit and place the ad code on "yourwebsite.url" to fully activate your account.
Note that before your account is fully activated only blank ads will appear on your pages. Once your account is fully activated you'll receive a confirmation email and begin to see live ads. Please don't click on your live ads even to test them - doing so isn't permitted by the AdSense program policies.
Sign in to Google AdSense to create your first ad unit and get fully approved.

See that part in blue? That's telling you that you still haven't completed the process. What it doesn't tell you is that the second part of the process involves another review of your website or blog.

And although there are places in the help center that tell you the process is 3 days or 5 days, in a lot of cases, the process is much longer for the second review. We've seen it take anywhere from a few days, to as long as a month for publishers to have a second review completed, so you need to be patient during this time.

The other thing they don't really mention is the fact that on some sites (often those with lower traffic levels) it can take a while for the ad code to generate enough impressions to begin the review. Since the code they issue initially (for those who have the code) is "page-level" ads, you wouldn't see any ads on your site at any time from that code. Page-level ads only show on mobile views.

For those who actually placed standard AdSense for Content ads (see blogger or wordpress below), ads might show up during the early stages of the review while gaining enough impressions to begin the second review, but once they have shown for a while, the ads will go blank while AdSense completes the review.

Other issues in that approval email are the fact that they ask you to create an ad code, but in many accounts the "MyAds" tab is greyed out (inactive), meaning you can't actually create a new ad unit.

For people using blogger, if you enabled the earnings tab on blogger to show ads or used AdSense gadgets, then you have ad code already in your site. You don't need to create any more. On wordpress, if you use the official wordpress AdSense plugin, you also can place ad code without having to add any more.

An option shown on the MyAds tab in AdSense when your account/site is under review.

In some cases you might see the option to "get code again" ... which tends to mean you have already got the ad code at some point - either in one of the emails AdSense sent you, or the first time you logged into your account. If you click the "get code again" option, you "should" be able to get the code if you didn't already get it.

If they gave you a code snippet to place in the <head>  area of your site, that's the ad code they want you to place. You don't need to place any more ad code until after they approve your site. Below would be the code they give you (where the ca-pub shows xxxxx below, would be your own publisher ID)

<script async src="//"></script>
(adsbygoogle = window.adsbygoogle || []).push({
 google_ad_client: "ca-pub-xxxxxxxxxx",
 enable_page_level_ads: true

And that is the ad code you need to place. If you've got that in the source code of your site/blog, then all you have to do is wait until the review is completed.

While there is no guarantee that AdSense will approve any website or blog, if your site meets all the guidelines and is a subject they are interested in monetizing with their ads, once you receive the final approval notice notice your ads would begin to show to your visitors.

Oh yeah ... one other thing. Remember back at the start where I said read the email carefully? See this part of the email?

Please don't click on your live ads even to test them - doing so isn't permitted by the AdSense program policies.
That's important. Very important, so pay attention to it. You may not test your ads by clicking them to see if they work. Not if you want to keep your account. You also may not ask other people to click your ads to test them out. If the ads are visible, and are accruing impressions in your account then they work. It's that simple.

A disabled account can be a lifetime issue, so don't do something that might get you removed from AdSense forever. Testing the ads isn't worth the consequences.

posted by J. Gracey Stinson


  1. Thank you for this tip but it will be great if adsense could fasten the process, instead of keeping us waiting.

    1. I guess by "fasten" you mean "hasten" or speed it up however, they do receive thousands of applications every day. How fast can they go? :)

  2. help me. my account adsense full approved. but not show my ads in site me.. help me check

  3. Thank you. Really helpful tip. Are you the guy at google forum?

    1. I'm not a "guy" but yes, I volunteer in the AdSense help forum.


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